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“MAD STARS 2023″ Award Report

“MAD STARS 2023″ Award Report

Award Press Release

“MAD STARS 2023″ Award Report

We are pleased to announce that "FRIES BEAT," an advertising work that we were involved in the production of, has won an award at the Busan International Marketing Advertising Festival "MAD STARS 2023”.

MAD STARS, now in its 17th year, is Asia's only award for advertising works submitted from all over the world, and will be renamed from "AD STARS" to "MAD STARS" in 2022 as an advertising festival to share creative solutions that change the world in marketing, advertising, and digital content. The awards are held as an advertising festival to share creative solutions that change the world in the areas of marketing, advertising, and digital content.


■GRAND PRIX
【Division:Film Craft - Animation】

■GOLD
【Division:Entertainment Video Stars - Music Videos in Craft】

■BRONZE
【Division:Viral Video Stars - Foods】

■CRYSTAL
【Division:Film Stars - Foods】
【Division:Viral Video Stars - Long Form】
【Division:Social Insight & Engagement - Brand Storytelling】
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Client:McDonald's Company (Japan), Ltd.
Title:FRIES BEAT
Pr:Masahiro Hayasaka、Yuki Taniguchi
PM:Takuji Kobayashi
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